Think back to the Internet circa 1994. (Or just watch while I trip down Memory Lane.) In those heady days, Web pages consisted mostly of personal collections of favorite links. Not many people recognized it, but the Web was a revolutionary force of self-expression and global connection. Yahoo! emerged to catalog all those personal pages and was itself pretty revolutionary. More upheavals followed: e-commerce, instant messaging, MP3, Google. And now, blogging. Blogging is throwing the Internet forward and backward at the same time. Forward into a new era of consumer empowerment, and backward to the grass-roots spirit of the early Web. The popularity and influence of Weblogs have stolen the spotlight from established media powerhouses. Blogging has taken back the Web.